DRAFT PROPOSAL

Producer(s): Charlotte GoodliffeProduction Title: Fierce 
Brief:Produce a magazine based on a genre of your choice
Aim:Produce a fashion magazine  entitled ‘Fierce’. This magazine will contain articles and pictures based on fashion. I also aim to encourage female empowerment, as my target audience is young women (hence the name Fierce which connotes strength and power).

Description of your intentions:

I intend to produce a fashion magazine, featuring an article detailing Grace West’s ‘2020 mindset’. The product will follow the conventions of a typical fashion magazine including a cover image and minimum of one double page spread and article.

The cover image will feature a close-up shot of the model wearing a fluffy coat and neon green top. This will be photographed in the room 19 studio and a grey backdrop will be used to create a darker, more intense image. This image will be photoshopped and edited to meet the conventions of a typical fashion magazine.

The images for the first double page spread will be shot in Haydon School and will feature the same model. On this double page spread there will be the article which is featured on the cover.  There will also be a second double page spread displaying pictures taken outside of the school, in Tobacco Dock in London. There will be another article based on the different model which will accompany it.

Target Audience:12-28 year old femalesC2DE Social Grade Bracket. (demographic) and Aspirers (psychographic)The audience will read this magazine to gain self-love and confidence and find their own unique style.
Similar Products:
V Magazine
Glamour
Elle

CALL SHEET

Producer: Charlotte GoodliffeProduction: Fierce Magazine
Date of Shoot:17/12/2019Time14:00-16:00Location of Shoot:  Room 19 Studio
Personnel Required: Charlotte Goodliffe – Director, Lighting, Prompter, Equipment Setup, Photographer. Setting up the equipment took around 30 minutes and the actual photoshoot took 1 hour and 30 minutes to complete.I used the Canon 550D to take the pictures, on the portrait mode.Grace West- Model
 
Equipment Required:Studio Lighting – (continuous studio lights and flashlights. I attached umbrellas to the flash lights to diffuse the light which created an even green hue).Canon 550DZoom LensComputerSD Card

Details of shoot: (scenes)

The goal of this shoot will be to photograph the front cover and double page spread photos for Fierce magazine. There will be two photos chosen from the shoot, both similar in that they will have the colour palette black, white and green. Grace West will be the model and the cover star of the magazine. She will be photographed in a head-shot in front of the grey backdrop with a very neutral expression and direct eye contact with the camera.

Special Requirements

  • Studio must be booked in advance.
  • Grace West will be required to wear a neon green item and have her hair in a gelled high bun. She will also be wearing heavy makeup with bold contour
  • Ensure that I have an extension lead to connect all of the light in the studio.
  • Ensure the 550D battery is fully charged

ACTOR RELEASE FORM

I Grace West hereby grant to Charlotte Goodliffe the right to photograph me and use my picture, photograph, silhouette and other reproductions of my physical likeness in connection with the fashion magazine entitled ‘Fierce’.

By my signature here I understand that I will, to the best of my ability, adhere to the schedule agreed to prior to the beginning of my engagement.  Additionally, I agree, to the best of my ability, to make myself available should it be necessary to undertake re-shoots.

I hereby certify and represent that I have read the foregoing and fully understand the meaning and effect thereof. 

Name: Grace Annie West

Signature: GAWest    Date: 06/01/2020

Telephone: 07505271144 Email: gawest10@hotmail.com

 PRODUCER NAME: Charlotte Goodliffe

 PRODUCER TELEPHONE: 07701234567

 PRODUCER EMAIL: goodc015.312@lgflmail.net

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